The Movie" has included notifications, a vibrating iPhone trailer, and a surprise Brad Pitt drop-in.

After years of middling success on the big screen, Apple has bet big on the racecar movie starring Brad Pitt with a budget of ...

I always say this, it’s the last sport that’s like the gladiators,” says costume designer Julian Day. A lifelong fan of ...

F1' the Brad Pitt Apple Original Films is expected to deliver an opening north of $40M-$50M while Universal/Blumhouse's ...

Apple really wants you to know that F1: The Movie is now playing in theaters everywhere. The company has promoted its Brad ...

Apple is rolling out "F1," a big-budget racing movie starring Brad Pitt. It could do well. But I still don't understand why ...

Six years after getting into entertainment, Apple lags its peers in streaming subscribers and mainstream appeal, despite ...

No one can say that Apple has taken a light touch in promoting, "F1: The Movie," but the film is being distributed ...

"F1" is expected to race to the top of domestic box office charts with "M3GAN 2.0" to compete with "How to Train Your Dragon" ...

Amid its push to promote "F1: The Movie," Apple is considering starting its own theatrical distribution unit, the Wall Street ...

Apple’s F1 movie, starring Brad Pitt, marks a bold new chapter in its Hollywood strategy after years of stalled momentum.

Apple Wallet is sending out push notifications advertising the new film F1 The Movie. Users aren’t happy about their digital ...