Comcast gained the rights to broadcast the Olympic Games through 2036 as part of a new $3 billion agreement with the International Olympic Committee.
Comcast is paying $3 billion to extend its Olympics rights deal through 2036. The renewal with the International Olympic Committee will give two more Olympic Games to NBCUniversal, including the 2034 ...
The $3 billion deal will also see the parties collaborate on technical infrastructure and advertising support of the games.
The IOC frames ad the deal as shifting Comcast from a media rights holder to a “strategic partner.” “There is no event like ...
This agreement with Comcast is groundbreaking because it goes far beyond the traditional media rights agreement which we have ...
The Olympics will be staying under the Comcast umbrella well into the 2030s. NBC Sports announced on Thursday that Comcast has extended its media rights deal with the International Olympic ...
NBC has secured the broadcasting and streaming rights for the Olympics until at least 2036 after inking a $3 billion deal ...
The media rights deal also includes partnerships on digital advertising, broadcast infrastructure and in-venue distribution ...
Salt Lake City Olympic and Paralympic Games will be broadcast on NBC after the International Olympic Committee and Comcast ...